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Media Planner

We are growing and are looking for a Paid Media Planner  to join our fast-growing team. Our ideal candidate is analytical, strategy focused, detail oriented, and a great multi-tasker. You will effectively oversee the preparation and coordination of all media planning efforts with direction from the Senior VP of Account Service and Senior Director of Media Operations. Celebrating its 37 year anniversary, Tambourine is looking for innovative thinkers and leaders who inspire. This is an in-person position based out of our headquarter office in Fort Lauderdale, FL.

 

Tambourine is a fast-paced and quickly growing hospitality & tourism marketing firm with a laid-back culture and a progressive approach. We deliver an all-inclusive managed service program that ensures maximum traffic and conversions across all digital channels. Our team utilizes our own best-in-class technology, branding, print, traditional ad campaigns, and content creation to transform e-commerce for hotels, resorts and destinations. Find us @TamboGram

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EMPLOYMENT TYPE

Full-Time

DEPARTMENT

media

POSITION

Media Planner

EXPERIENCE

3+ years

LOCATION

100 W Cypress Creek Rd Suite 550, Fort Lauderdale Florida 33309

What you will be doing

  • Assess and define clients’ media strategy to ensure that all media plans are aligned with marketing objectives and client’s KPI's.
  • Research market trends, develop strategy and create media plans.
  • Oversee the ad-ops team on the implementation and execution of media campaigns to ensure proper reporting on client KPIs.
  • Approves & provides optimization recommendations for campaigns, ensuring flexibility and adapting to the changing needs of the marketplace.
  • Recommend best practices in agency processes, efficiencies, including optimizing infrastructure, and quality assurance.
  • Develop formal presentations on strategic recommendations, media plans and ROI reports.
  • Play an active role in new business pitches and proposals, developing innovative and convincing media strategies that produce results.
  • Potential travel to meetings and present recommendations/plans to prospect, new and existing clients as needed.
  • Work with accounting to provide/adjust budgets, approvals of vendor invoice and reconciliation of media accounts.
  • Keep the leadership team updated on industry news, trends and vendor partnerships.
  • Solicit, organize and attend vendor meetings.
  • Develop strategic partnerships with publishers, networks, and advertisement technology vendors.
  • Manage the analysis and responsible for core negotiations with vendors for the best possible rate.
  • Maintain vendor contact records and contracts.
  • Other responsibilities as assigned.

What we need from you

  • Extensive knowledge of the role, strengths and weaknesses of traditional and digital media channels such as: Traditional: TV (including Broadcast, Spot Cable, Connected TV), print, radio, out-of-home, etc. Digital: Display including programmatic, PPC, social, native, online video, etc.
  • In-depth knowledge of Google Analytics and the ability to review and analyze user behavior to optimize e-commerce performance.
  • Professional communication skills (written and verbal) with experience in public speaking.
  • 3+ years of experience with Google Ads Manager
  • 3+ years of experience with Facebook Ads Manager
  • Proficiency in Google Suite or MS Office, Excel, PowerPoint /Keynote

A plus:

  • DoubleClick Ads Manager
  • Google Tag Manager
  • Google and/or Facebook Certifications
  • Agency experience
  • Knowledge of hotel and travel industry
  • Proficiency in Mac OS

Benefits & perks you receive from us

  • 401K (after one year of employment)
  • Health Insurance (Medical, Dental and Vision)
  • Life Insurance (Employer Funded)
  • Paid Time Off balance
  • Extra PTO for recreational stays in client properties
  • Work From Home balance
  • Creative work atmosphere and culture
  • Top tier hardware and industry software
  • Tri Rail commuter discount

Equal Opportunity Employer

Tambourine does not discriminate, and prohibits discrimination and harassment against any employee or job applicant based on race, color, religion, gender, gender expression, sex, sexual orientation, age, martial status, national origin, disability, genetic information, pregnancy, military status, or any other protected characteristic as outlined by federal, state, or local laws, in the process of hiring, retention, or the promotion of the employee.

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our culture

We make great work. But, culture is more than that—it’s about making it great to work. We believe that loving what you do is all about loving how you do it. We’re about much more than cocktail parties and pool tables (although, we do have both). We champion individuality, strive for unity, and seek to keep the opportunities for growth wide open.

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