Don’t Drop The Ball on Big Wedding Business
5 Ways Hotel Marketers Stumble On The Way Down The Aisle
Break Down Silos, Build up Performance
Marketers, sales teams and revenue managers unite!
20 Surprising Digital Marketing Stats Every Hotel Marketer Should Know in 2019
We painstakingly compiled these updated 20 digital marketing nuggets (across all industries) to help you validate and benchmark your digital marketing efforts. You’re welcome.
Latest Stories
Offer Thematic Destination Incentives To Drive Direct Bookings
Local demand generators are some of your strongest allies.
Metasearch Advertising For Hotels: The Shortest Path To A Direct Booking
What is Metasearch Advertising? A Channel by Channel Guide To Understanding The Metasearch Landscape
GDPR Comes To California. Is Your Hotel Compliant?
Why hoteliers need to care about The California Consumer Privacy Act (CCPA).
Start With The ‘HVTs’
Create a Top 100 list of ‘high-value targets.’
55 Billion Reasons Hotel Marketers Aren’t Spending Enough To Sell Weddings
Hotel marketers who aren’t directing money into marketing weddings are missing out on their slice of the $55 billion pie.
Create Employee Incentives for Lead Generation
Make everyone on your team part of the group sales effort.
Hotel Marketing Budgeting Philosophy Part 1: Let Your Goals Be Your Guide
This year as budgeting season approaches, we’re looking at practical ways to approach your hotel marketing budgets in our two-part series
Be A Storyteller, Not A Seller
Consistently craft and communicate a unique story for your hotel that attracts travelers to the property.
Why Travel Intent Products Are Baffling Hoteliers
A helpful guide to the travel intent products hoteliers should care about.
