Unlike many other industries that have already embraced the concept, too many hotel marketers are still unable to quantify their CLV-to-CAC formula.
Each year around Valentine’s Day, we ask clients, partners and industry insiders what they are feeling warm and fuzzy about.
This Week’s Freebie: Stop blocking bookings – be flexible and allow as many payment methods as possible.
This Week’s Freebie: The most important aspect of marketing is the product itself.
Make these fixes and watch your conversions increase.
This Week’s Freebie: Start smart in 2018. Examine and document how much your hotel pays for each OTA booking versus other marketing channels.
Here are the 15 things we recommend to hotel DOSMs seeking better results in 2018.
Listen up hotel owners and asset managers, we know what hotel marketers really want for the holidays.
Hotel digital marketers have yet another headache to deal with.
How do we provide these “accidental narcissists” what they need to engage with our properties?