Tambourine

Friday Freebie: Solving the latest hotel website curveball from Google

Google’s new security standards could threaten your hotel’s website traffic. Here’s how to solve the problem:

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Hotel Marketing

Bad Habits: 5 things hotel marketers should stop right now

Today, we want to turn things around and recommend a few things NOT to do!

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Friday Freebie: Rate parity matters… but so does Promo Parity

We call this SPAC: Simultaneous Promotion Across All Channels.

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Friday Freebie: Want More Business/Corporate Transient? Try this.

Start applying basic digital marketing tactics to enhance traction with the corporate/business transient segment.

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Friday Freebie: Feed Foodie Wanderlust

Upscale and luxury hotel marketers know that consumers’ increasing fascination with food is a delicious path to profits! Tap into this growing trend by showcasing your unique F&B offerings and quintessential local food experiences.

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The GM Checklist for Hotel Marketing

GM’s are now holding their marketing teams accountable for contributing – in a tangible, measurable way – to revenue goals and generating leads.

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How Guests Decide Whether to Buy on Your Hotel Website

Psychology plays a deeper role in online hotel booking decisions than you may think.

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It’s Valentine’s Day: What Are Hotel Marketers Loving?

Each year around Valentine’s Day, we ask clients, partners and industry insiders what they are feeling warm and fuzzy about.

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Friday Freebie: When Guests Want to Pay… Get out of the Way

This Week’s Freebie: Stop blocking bookings – be flexible and allow as many payment methods as possible.

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Rebranding Your Hotel? Five Marketing ‘Gotchas’

These “gotcha” moments include the following five blunders, which hotel marketers should avoid at all costs.

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