Tambourine

Friday Freebie: Briefcases to Suitcases, Compel Business Travelers to Stretch Their Stays

This Week’s Freebie: Compel corporate guests to extend their stay by creating a targeted ‘bleisure’ offer.

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Are Siri and Alexa Interrupting Hotel Search Marketing?

Here’s what hotels can do right now to address this fundamental shift in how consumers are conducting hotel searches.

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Friday Freebie: Do This to Improve Organic Results

This Week’s Freebie: Improve organic search results by positioning your hotel as the epicenter of your destination.

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Why 70% of Hotel Marketing is Out of Control

Relying exclusively on your brand to completely market your unique property limits your ability to achieve the financial goals set forth by the owner/asset manager.

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Father Knows Best: Three Hotel Marketing Lessons From Dad

Here are hidden hotel marketing messages behind some of your father’s repeated quotes.

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Friday Freebie: Start Tracking Phone Calls to Optimize Your Marketing

This Week’s Freebie: Start using simple phone tracking tech to optimize your campaigns and reservation/call center performance.

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Friday Freebie: Market Specifically to This Affluent Niche: LGBT Travelers

This Week’s Freebie (in honor of LGBT Pride Month): Attract LGBT travelers, a lucrative market segment, with specific hotel marketing tactics.

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The 5 Dumbest Hotel Website Design Mistakes

Hotel website design is much more than pretty pictures….

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Do Hotel Sales Teams Have a New Secret Weapon?

Smart hotel marketers are using new, affordable marketing automation tools to close more group and meetings business.

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Friday Freebie: Want More Weddings? Get Real…

This Week’s Freebie: Attract more wedding business by sharing real-life wedding stories on your hotel website.

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