Hotel marketing is getting more and more complicated, and it’s unlikely that the trend will revert any time soon, so you’d better be prepared to overcome new obstacles and challenges every week.
We’ve outlined 5 popular marketing KPIs that are currently distracting you from what really matters.
Let’s take a look at how hotel web design justifies higher room rates.
We asked hotel marketers what they’re grateful for right now… here’s what they said.
Costly third party bookings are eroding profits and overall hotel asset values.
This week’s freebie: Attract more bookings by appealing to people’s sense of sight.
Here are eight things that hotel marketers should always be on top of and never foolish about.
Everything you’ve expected or known about search engine optimization for hotels up until the last year is now obsolete.
Repeat after us: this is the year I will…
Your brand marketing team handles hundreds of properties and simply does not have the resources to do any significant targeted hotel marketing that specifically tells your unique story, reaches your key target markets or quickly helps you overcome periods of booking weakness.