instrumental tactics
A hotel marketing blog for
serious hotel marketers.
Mind The Metrics That Matter
Suffering from stat overload? Hone your focus to just the meaningful KPIs.
Stop Reporting On Hotel Digital Marketing In A Vacuum
How the 4 P’s of Marketing Can Help Improve Ownership Reports
How To Score A Bigger Hotel Marketing Budget
Proven strategies to arm hoteliers during budgeting season
Don’t Drop The Ball on Big Wedding Business
5 Ways Hotel Marketers Stumble On The Way Down The Aisle
Break Down Silos, Build up Performance
Marketers, sales teams and revenue managers unite!
20 Surprising Digital Marketing Stats Every Hotel Marketer Should Know in 2019
We painstakingly compiled these updated 20 digital marketing nuggets (across all industries) to help you validate and benchmark your digital marketing efforts. You’re welcome.
Offer Thematic Destination Incentives To Drive Direct Bookings
Local demand generators are some of your strongest allies.
Metasearch Advertising For Hotels: The Shortest Path To A Direct Booking
What is Metasearch Advertising? A Channel by Channel Guide To Understanding The Metasearch Landscape
GDPR Comes To California. Is Your Hotel Compliant?
Why hoteliers need to care about The California Consumer Privacy Act (CCPA).
Start With The ‘HVTs’
Create a Top 100 list of ‘high-value targets.’
55 Billion Reasons Hotel Marketers Aren’t Spending Enough To Sell Weddings
Hotel marketers who aren’t directing money into marketing weddings are missing out on their slice of the $55 billion pie.
Create Employee Incentives for Lead Generation
Make everyone on your team part of the group sales effort.
“Tambourine’s program is designed to make everything easy… Their program is completely integrated and supported by a very responsive team of experienced digital marketers.”Lindsay Jackson Director of New Media Marketing
“We conducted a lengthy evaluation process of all the major hotel marketing firms and Tambourine was the clear winner.”Michael Cady Vice President of Marketing at Charlestowne Hotels
“Tambourine is one of the most innovative companies in the digital marketing space… their adaptive capabilities to emerging technology has separated them from their competition and has proved to us why they are an instrumental resource to long-term success.”Morris Moinian President at Fortuna Realty Group