Instrumental tactics

A hotel marketing publication

hotel background on gray scale
istock 1265194985

Guest Editor

chris newton headshot smaller

March 20, 2023

Everyone is planning their next trip, even if they don’t know it.

The customer is always somewhere in the consumer journey. That’s a concept we’ve embraced at JC Resorts. Some people look at the consumer journey as linear. We see it as spherical. 

Chris NewtonHead of Marketing, JC Resorts
View All

Flash Report

snackable insights for busy hotel marketers.

scenic open window view of the mediterranean sea from a luxury resort room along the amalfi_jpg_s=1024x1024andw=isandk=20andc=t_y_xps dpeppzsiducrp7m4g xoetpmjyrotswb3oa=

March 07, 2023

The ROI Behind Your Hotel’s Best Photo Assets

Photography can be the difference between a would-be traveler staying at your property or moving on but is often overlooked in marketing budgets. Hotel marketers must identify key data points impacted by photography and tie those back to potential revenue wins.  

Flash Report: Most Read Articles of 2022

December 02, 2022

Our Top 5 Hotel Marketing Flash Reports of 2022

As another year comes to a close, we hope Tambourine’s Flash Reports sparked a new way of thinking or brought a new marketing concept to light. Here are the five most read Flash Report articles of 2022. 

acquire new customers

October 04, 2022

Want to acquire new customers? Here are three tools to help.

Acquiring new customers is critical to any business's long-term success and growth. Here are three tools to help you acquire new hotel guests.

View All

by Design

behind the scenes of tambourine's creative projects.