Tambourine
hotel reputation management

Are comments about your hotel falling on deaf ears?

Hotels take reputation management seriously when it comes to guest feedback on TripAdvisor, but often underappreciate the need to closely monitor other social media channels.

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Friday Freebie: Solving the latest hotel website curveball from Google

Google’s new security standards could threaten your hotel’s website traffic. Here’s how to solve the problem:

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Hotel Marketers and Accidental Narcissists

How do we provide these “accidental narcissists” what they need to engage with our properties?

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Friday Freebie: Hotel PPC, 7 Ways to Improve ROI

This Week’s Freebie: Seven expert tweaks for your hotel’s PPC.

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Friday Freebie: Why Siri Loves Hotel FAQ Pages

This Week’s Freebie: Turn up the volume on organic traffic by creating an FAQ page on your hotel website.

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The Secret Weapon Page on Your Hotel Website

It may be the most boring place on your hotel website today, but your policies (and/or FAQ) page represents a major magnet for SEO traffic.

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Budgets Are Coming: 7 Lessons from Game of Thrones

Budget season is looming in the real world and hotel marketers all across the kingdom are arming themselves for battle.

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Friday Freebie: Ignoring Your Hotel Website Heatmap Can Put You in Hot Water

This week’s freebie: Find out what your hotel heatmap can reveal.

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Mobile Bookings Are Up. Why Aren’t Yours?

Here are the three mobile booking tweaks you need to outperform your compset.

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Friday Freebie: How Free Parking Can Reduce OTA Commissions

This week’s freebie: Capture more DIRECT Labor Day bookings from drive markets by showcasing free parking on your hotel website.

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