Tambourine

10 Killer Hotel Website Conversion Hacks

Make these fixes and watch your conversions increase.

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Friday Freebie: Recognize Your Hotel’s Expensive Marketing Channel

This Week’s Freebie: Start smart in 2018. Examine and document how much your hotel pays for each OTA booking versus other marketing channels.

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DOSM Checklist for 2018

Here are the 15 things we recommend to hotel DOSMs seeking better results in 2018.

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The Official Gift Guide for Hotel Marketers

Listen up hotel owners and asset managers, we know what hotel marketers really want for the holidays.

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Friday Freebie: If You’ve Got It, Flaunt It: Showcase Your Best Reviews!

This Week’s Freebie: Curate your best guest reviews to build social validation and encourage new bookings.

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SSL: The Latest Threat to Your Hotel Website

Hotel digital marketers have yet another headache to deal with.

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Hotel Marketers and Accidental Narcissists

How do we provide these “accidental narcissists” what they need to engage with our properties?

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Friday Freebie: “Bridge the Chasm” To Improve Your Website Conversion Rate

This Week’s Freebie: A jarring transition from your website to booking engine environment is one of the biggest causes of online booking abandonment.

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Friday Freebie: A Creative Way to Offset Shorter Booking Windows

This Week’s Freebie: Counteract shrinking booking windows with a smart (and simple) reservation recovery campaign.

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The Big Squeeze: Why Hotel Owners Are So Concerned About Marketing Costs

There are a number of reasons why the cost of acquisition continues to spike (along with the blood pressure of some owners).

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