It’s probably time to sit down and address the elephant-in-the-room: how much should you be spending on marketing?
A hotel marketing lesson from mom….
Hotels take reputation management seriously when it comes to guest feedback on TripAdvisor, but often underappreciate the need to closely monitor other social media channels.
Your guests are creating FREE ultra-creative marketing content almost every day. Here’s how to uncover that treasure trove of evangelism!
Today, we want to turn things around and recommend a few things NOT to do!
We call this SPAC: Simultaneous Promotion Across All Channels.
Based on our 34 years in hotel marketing, here are the 10 daily habits we see that separate the best hotel marketers from the mediocre:
Creating content for the meetings industry doesn’t have to be time intensive.
Decades before the creation of modern hotel marketing, poster designers inherently understood and integrated five key elements of successful hotel marketing.
Upscale and luxury hotel marketers know that consumers’ increasing fascination with food is a delicious path to profits! Tap into this growing trend by showcasing your unique F&B offerings and quintessential local food experiences.