We’ve outlined 5 popular marketing KPIs that are currently distracting you from what really matters.
There is a dangerous “chasm” between your hotel website and your booking engine.
This week’s freebie: Give your guests less to choose from, not more.
The first five seconds on your site will determine if that person books or bounces, so you need to squeeze performance from every second.
This week’s freebie: Eliminate unnecessary friction in your booking engine and watch revenue instantly climb!
Here’s a list of our favorite hotel marketing tips to amplify the number of Labor Day travelers checking in this weekend.
We all need to be reminded of just how much we’re throwing away by leaning too heavily on OTAs as a primary source of online bookings.
While you may think all of these options are benefiting the guest by giving them exactly what they want, research proves the opposite.
For most hoteliers, establishing rates is a rational, practical task based on analysis of the market and historical trends. But, your hotel’s bottom line could be missing a key dimension when deciding on room rates.
Your profit margins are being squeezed because of the general public’s assumption that OTAs offer the cheapest rates! It’s time to poke holes through this OTA myth and sway customer perception with the truth.